Choice Overload
Too many options, too little clarity
The Customer Journey Platform
CustomerNode™ makes it easy to navigate complex deals—any industry, any scale—powered by First-Party AI™. When Buy Now isn't enough, let's define what’s next.
Beyond Buy Now
Lies a Journey
Buy Now works great for quick transactions. But some deals take more than a single click. That’s when buying becomes a battle:
Collaboration Gridlock
Teams are stuck, deals are delayed
Group Confusion
Who’s Doing What? No One Knows
77% of B2B buyers state that their last purchase was very complex or difficult.
According to Gartner, Inc.
94% of B2B buyers say they prefer suppliers who demonstrate a clear understanding of their needs and guide them through every step of the buying process.
Adapted from Forrester Consulting, commissioned by Showpad, The Future of Sales Enablement, 2019.
Organizations that fail to orchestrate the B2B buying experience risk losing deals, even if their products or pricing are superior.
Adapted from Deloitte Insights, Customer Strategy in B2B: Turning Your Buyers into Advocates.
Customer indecision, not competition, is now the biggest killer of deals.
Adapted from Matt Dixon, co-author of The Challenger Sale and The JOLT Effect.
B2B buyers engage in approximately 60 touchpoints before finalizing a deal, with high-value deals in complex industries involving up to 100 touchpoints.
According to Pathmonk.
Enter CustomerNode
Buyers and sellers share one smooth interface
Deals move through clear, structured stages
First-Party AI™ guides progress & adapts
Can't Buy Now?
❌
→
Journey Now!
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Create
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Share
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Navigate
📱 Pro Tip: Rotate to landscape
Create templates. Capture process. Unleash best practices.
Share journeys. Build trust. Win together.
Navigate with structure. Remove uncertainty. Scale success.
Powered by First-Party AI™
Better data in, smarter AI out
One effortless platform.
Make Buying Simple.
The best sellers don’t just sell—they make buying effortless
Why CustomerNode86% of buyers are willing to pay more for a better buying experience.
According to PwC Experience Is Everything Report.
Suppliers that make buying easy are 62% likelier than other suppliers to win a high-quality sale
According to Harvard Business Review, The New Sales Imperative.
If you make the buying experience easier, you make the decision easier—and that’s how you win.
Adapted from Anthony Iannarino, author of The Lost Art of Closing.
Organizations implementing customer journey orchestration have achieved revenue gains of 10-20%, cost reductions of 15-25%, and customer advocacy score improvements of 20-40 points.
According to MarTech.
Aligning the sales process with the buyer’s journey is an idea that has been promoted for years but is long overdue for widespread adoption—especially in complex B2B sales involving multiple stakeholders and internal political considerations.
Adapted from Bob Apollo, referencing insights from SiriusDecisions and align.me.
Marketing
Automation
Automation
Content
Management
Management
Customer Data Platform
Collaboration
Tools
Tools
Sales AI &
Intelligence
Intelligence
Customer Relation.
Management.
Management.
Project
Management
Management
Customer Success Management
Complete the
Missing Link
Sales tools are key, but don't deliver wins
Buy Now drives purchases in transactions
CustomerNode drives purchases in deals
Smarter Journeys Start Here
❌ Don't rely on individual talent, chance timing, and pitches to win
✅ With CustomerNode—leverage technology and structure to thrive
For Buyers & Sellers
Built for buyers and sellers to collaborate—beyond the mess of emails, spreadsheets, and silos.
Unstoppable Journeys
We're the only platform that's like Buy Now for deals—connecting everyone and relentlessly driving progress.
Next-Gen Collaboration
Not just another SaaS subscription—collaborate in an Agentic AI-driven flow that transforms how deals move.
Ultimate Insight
Don't wait for win/loss analysis—watch deals unfold in real-time—exactly how they happen, with full-context insights.
First-Party AI™
Our smarter AI is powered by smarter data—First-Party truth, not secondhand spin (the industry’s worst-kept secret).
Next-Level Simplicity
High-tech, yet low effort—crafted for an effortless experience that feels like magic. No friction, no learning curve.