Financial Services Health Plans & Managed Care Group Health Insurance

Employer Group Health

Multi-stakeholder benefits decisions where employer groups, brokers, and members must align on coverage and cost.

Example organizations in this space: UnitedHealth Anthem (Elevance) Cigna Aetna (CVS)

This interactive experience is the shipped product itself — the same application code customers run in production, mounted read-only in your browser over a real sample journey. Not a video, not a mockup: because the demo and the product are one codebase, it can never drift from the real thing.

Inside this journey
  1. Benefit Strategy Discovery

    Surface renewal targets, cost drivers, network coverage gaps, clinical priorities, data transparency needs, and the buyer's decision-making timeline.

    Discovery Questions

    Quick orientation: the renewal picture

    • Tell me briefly how you currently run your annual renewal process for group medical, who owns each step, and the cadence.
    • How large is your employee population for the plans under review? Options: 1,000–4,999, 5,000–19,999, 20,000–99,999, 100,000+
    • What is your current annual medical premium trend target for next renewal? Options: <4%, 4–6%, 6–9%, >9%, No target set
    • Which stakeholders must sign the final decision and who usually leads negotiations with brokers or consultants? Options: Benefits director, CFO, VP Total Rewards, External broker/consultant, Legal, Other
    • Estimate the financial runway you need before a new vendor contract would be approved, in months. Options: 0–3 months, 4–6 months, 7–12 months, >12 months
    • Describe any recent renewal surprises that changed budget or headcount plans.

    Where the money actually goes

    • What single forecasting failure on medical trend would make you walk away from a proposed solution this renewal?
    • How much of your last year's trend came from pharmacy versus medical claims, in percentage points? Options: Mostly pharmacy (>60%), Balanced (40–60%), Mostly medical (>60%), Unsure
    • Which three ICD categories or service lines drove the biggest cost increases last year? Options: Cardiology, Oncology, Orthopedics, Maternity, Behavioral health, Pharmacy specialty drugs, Other
    • When you look at provider pricing outliers, which markets create the largest leakage in dollars?
    • Tell me about a recent high-cost claim that required cross-team escalation, what happened and what was the result?
    • If preserving employee access to their current providers became costly, what would be the acceptable trade-offs for your leadership? Options: Pay higher premiums, Limit changes to specific geographies, Offer continuity riders for select employees, Increase employee cost share, Other

    Network and care experience in real life

    • When a member cannot find an in-network provider nearby, what breaks downstream for your benefits team and employees?
    • Estimate the number of employees in geographies where network adequacy has been reported as an issue. Options: None, <100, 100–999, 1,000–9,999, 10,000+
    • List the top specialties or facility types your employees would prioritize, and approximate headcount affected.
    • Walk me through a recent claims or prior authorization denial that led to an employee complaint, and how long it took to resolve.
    • Do you have existing provider continuity protections in plan documents, and are they enforceable across states? Options: Yes, explicit and enforceable, Yes, but limited to certain states, No formal protections, Unsure
    • Name two metrics you would use to judge whether a network change is causing member disruption. Options: Claims leakage by ZIP, Provider termination incidents, Member complaints per 1,000, Time to reassign PCP, Average distance to nearest in-network specialist

    Clinical programs that actually bend trend

    • If a clinical program failed to reduce ER visits by your target, what would you do next?
    • Describe how you currently measure the ROI of care management or chronic disease programs, and who vets the calculation.
    • List the chronic conditions that drive the most spend, and rank them by annual cost. Options: Diabetes, Cardiovascular disease, COPD/asthma, Cancer, Behavioral health, Musculoskeletal, Other
    • Walk me through an example where a vendor clinical program missed expected outcomes, who raised the concern, and what corrective steps were taken.
    • Would your CFO accept a guarantee tied to readmission reduction, and what level of accountability would be required? Options: Yes, with financial penalties, Yes, with shared savings only, No, must be operational metrics only, Unsure
    • Who on your team must approve any clinical program protocols or patient-level data sharing? Options: Benefits director, Medical director, Legal, Compliance, Data/privacy officer, Other

    What's getting in the way, and who else is on the table

    • Explain why each alternative still looks viable and which one would be hardest to replace if you stayed with it.
    • Provide the names or descriptions of the external vendors you have shortlisted or invited to bid. Options: Incumbent carrier, Regional carrier, National carrier, TPA-only, Pharmacy carve-in vendor, Broker-run private auction, Other
    • Who owns the incumbent relationship internally and what would it take for them to recommend staying? Options: Benefits director, Procurement, CFO, HR leader, Consultant/broker, Other
    • Give the top three reasons your procurement or benefits team might prefer an internal solution over an outside carrier. Options: Cost control, Fewer approvals, Custom workflows, Data ownership, Existing IT capabilities, Other
    • Would a two-year trend guarantee matching your target stop the process, or are there other factors that would keep you searching? Options: It would stop the process, It would help but not stop the process, No, other factors matter more, Unsure
    • Are any internal teams prepared to operate claims or pharmacy feeds if you chose a self-funded model? Options: Yes, fully resourced, Partial capability, need support, No, would require vendor handling, Unsure

    Practical gates: data, systems, and timeline

    • Identify the single technical dependency that would block a go-live inside your target enrollment window.
    • Provide the category names for systems that must connect, for example HRIS, payroll, benefits admin, or EDI gateway. Options: HRIS, Payroll system, Benefits admin, Payroll-to-HRIS sync, Time and attendance, EDI gateway, Other
    • Identify the owner of API access or SFTP credentials for those systems, and confirm whether they are authorized to share them.
    • On a three-point scale, rate the readiness of your member and claims data: clean, needs work, high manual cleanup. Options: Clean, Needs work, High manual cleanup
    • Do you have any regulatory approvals, union agreements, or multi-state filing needs that could delay data sharing or plan changes? Options: Yes, likely to delay, Possibly, depends on state, No formal approvals needed, Unsure
    • Name the single resource gap that would kill the timeline if left unfilled, for example staffing, vendor mapping, or executive approvals.

    Closing the loop: decision criteria and next steps

    • Pinpoint the one remaining approval or policy that would prevent a near-term signature even if numbers look right.
    • Select the metrics that must be included in a contract to trigger payment or guarantees. Options: Premium trend, ER visit rate, 30-day readmission rate, Network access incidents, Pharmacy spend trend, Clinical engagement rate
    • Within how many weeks does your finance team need final pricing to commit to budget? Options: 0–2 weeks, 3–4 weeks, 5–8 weeks, >8 weeks
    • Give the primary and backup owners on your side for implementation, including titles and contact roles.
    • Are there legal or procurement gates that require more than routine review, such as union signoffs or multi-state approvals? Options: Yes, significant gates, Minor additional reviews, No, standard reviews only, Unsure
    • By what date do you need a signed contract to meet your open enrollment or billing cycle? Options: Within 2 weeks, Within 1 month, Within 2–3 months, Flexible / no fixed date
  2. Clinical & Network Experience

    Walk through how network breadth, clinical programs, pharmacy integration, and analytics will address the buyer's specific scenarios and risks.

    Solution Experience

    • Clinical & Network Experience Session
    • Confirm the current state and its cost
    • Deliver a tailored provider access map for your top 10 employee ZIP codes showing in-network provider counts and typical travel times.
    • You confirm that the assessed network coverage would prevent the employee disruption scenarios you described.
    • You confirm that the clinical workflows shown would change utilization outcomes for the specific cases you raised, such as ER visits and readmissions.
    • Map employee scenarios to network coverage
    • Run claims and pharmacy analytics on a sample 6-month extract and deliver a one-page executive summary of top trend drivers and recommended interventions.
    • You confirm that the pharmacy analytics shown surface the main trend drivers you need to control premium trend.
    • Run clinical program workflows against your example cases
    • Provide a de-identified sample claims and pharmacy extract for the requested 6-month period to enable the analytics run.
    • Demonstrate pharmacy integration and analytics on trend drivers
    • List the top five employee locations and three example clinical cases you want modeled in the next analysis.
    • You agree on the remaining evidence needed before selection and the timeline for those deliverables.
    • Validate the future state
    • Confirm the decision timeline and who must validate the evidence before award.
    • Clinical & Network Experience Session
    • Clinical & Network Experience Deck
    • Solution Brief – Clinical & Network Experience
    • meeting
    • slides
    • document
  3. Plan & Services Scope

    Define plan designs, funding model (fully-, self-, level-funded), network adequacy requirements, clinical program scope, data access, reporting cadence, and responsibilities.

    Scope Configuration

    • Administer Medical Claims Processing
    • Provide National Provider Network Access
    • Manage Provider Credentialing and Network Adequacy
    • Administer Pharmacy Benefit Management
    • Deliver Monthly Claims and Pharmacy Analytics Feed
    • Operate Care Management for High-Cost Members
    • Perform Utilization Management and Prior Authorization
    • Coordinate Transitions of Care and Readmission Reduction
    • Run Chronic Disease Management Programs
    • Integrate Behavioral Health Services and Care Coordination
    • Provide Dedicated Account Management and Client Support
    • Deliver Renewal Pricing Proposal with Trend Guarantee

    Scope Questions

    Administer Medical Claims Processing

    • Which claim submission formats must be supported for your population (for example EDI 837 Institutional, 837 Professional, flat-file CSV of adjudicated lines)? Options: 837 Institutional, 837 Professional, 837 Dental, CSV line-level, Other
    • How many paid claims and claim lines do you expect per month at go-live and at 12 months? Options: Less than 50k claims / 100k lines, 50k-250k claims / 100k-500k lines, 250k-1M claims / 500k-2M lines, More than 1M claims
    • What turnaround SLA do you require for first-pass adjudication of clean claims (for example adjudicate clean electronic claims within 48 hours)? Options: 24 hours, 48 hours, 5 business days, Custom
    • Who will supply initial member eligibility and census (for example an HRIS export with employee ID, DOB, plan code, hire date)?
    • Confirm required remittance format for payment reconciliation (for example EDI 835, CSV with claim identifier and paid amount). Options: EDI 835, CSV remittance (column mapped), Both, Other
    • Within which systems must claim-level integrations be validated (for example your payroll/Human Resources Information System (HRIS), benefits platform, or third-party stop-loss administrator)?
    • List any specialized claim types that need separate handling at go-live (for example workers compensation crossover, COB/coordination of benefits, carve-out vendors).

    Provide National Provider Network Access

    • Which geographic coverage rule should we apply to test network adequacy by ZIP code or county (for example 95% of employee ZIP codes must have in-network access to a primary care provider within 30 minutes)? Options: NCQA standard, State-specific network adequacy, Custom distance/time matrix, Coverage by primary service area only
    • How many named providers or NPIs must be maintained as in-network to avoid disruption for employees undergoing active treatment (please list NPIs or attach roster)?
    • What percentage of your employee census must retain access to their current in-network specialist without a change in authorization requirement? Options: 90%+, 80-90%, 70-80%, Custom threshold
    • Name any critical facilities or systems (for example specific hospital IDs or system names) that must be included in the network at go-live.
    • Acceptance criteria for network adequacy: what measurable evidence will validate go-live (for example county-by-county ZIP coverage report showing X% access, provider directory match to provided NPI roster)?
    • Are telehealth, behavioral health virtual visits, or urgent care sites required to meet the same travel-time coverage thresholds as brick-and-mortar providers? Options: Yes, same thresholds, Yes, relaxed thresholds, No, separate rules
    • Specify whether you require continuity-of-care letters or outreach to affected employees when a PCP or specialist is out-of-network within the first 90 days. Options: Yes, continuity letters, Yes, provider assignment support only, No

    Manage Provider Credentialing and Network Adequacy

    • State the required primary source verification frequency for credentialing (for example every 36 months or at hire). Options: Initial only, Every 24 months, Every 36 months, Custom cadence
    • Outline the provider roster update cadence you require for the public directory and for internal network files (for example weekly CSV, monthly API). Options: Daily API, Weekly CSV, Monthly CSV/API, Quarterly
    • Describe any delegated credentialing relationships you expect to remain in place (for example delegated medical group credentialing versus central credentialing). Options: No delegation, Partial delegation, Full delegation
    • Identify the provider directory fields you require in the feed (for example NPI, taxonomy, TIN, practice address, phone, accepting new patients flag).
    • Specify required notification lead time for provider termination or contract change that impacts access (for example 30 days prior notice to affected members). Options: 7 days, 30 days, 60 days, Immediate
    • Indicate the monitoring cadence for network adequacy reports you want (for example monthly county-level access exceptions delivered as CSV). Options: Weekly, Monthly, Quarterly, On-demand

    Administer Pharmacy Benefit Management

    • Describe the formulary design you require (for example 3-tier, 4-tier with specialty tier, step therapy rules) and any must-have excluded or preferred drug classes. Options: 3-tier standard, 4-tier with specialty, Custom tiering, Reference formulary provided
    • Which pharmacy claims formats and standards must be supported for your integration (for example NCPDP SCRIPT for e-prescribing and NCPDP claim transactions)? Options: NCPDP claim formats, Batch CSV, API-based integration, Other
    • Indicate whether you require rebate pass-through reporting and the level of transparency (for example gross vs net per NDC). Options: Gross and net per NDC, Aggregate rebate reporting, No rebate reporting required
    • Specify required specialty pharmacy handling and whether you permit external specialty vendors or require in-network specialty distribution. Options: In-network specialty only, Allow external specialty vendors, Hybrid
    • Provide your preferred prior authorization rules delivery method for pharmacy (for example real-time API, pre-populated CSV, portal) and expected decision SLA. Options: Real-time API, Portal, Batch file, Other
    • Select the mail-order fulfillment options you require (for example 90-day mail order with NDC mapping, copay parity), and any required pharmacy network exclusions. Options: 90-day mail order, 30-day only, Mail-order specialty, No mail-order

    Deliver Monthly Claims and Pharmacy Analytics Feed

    • Format for the analytics feed: which of the following formats do you require for claims and pharmacy analytics delivery (for example line-level CSV, parquet to S3, or API)? Options: Line-level CSV, Parquet to S3/Redshift, Secure REST API, Other
    • Cadence for reporting: what is the acceptable maximum lag for monthly feeds (for example 10 business days after month close)? Options: 3 business days, 5 business days, 10 business days, 15+ business days
    • Acceptance criteria for data feeds: what evidence will validate feed completeness and accuracy (for example file-level row counts match ledger totals, field-level coverage > 99%, timestamped load manifest)?
    • Owner for data integration: who in your organization will be the named technical contact for SFTP/API ingestion and field mapping approvals?
    • Where will the analytics files be delivered or accessible (for example SFTP host, secure API endpoint, cloud bucket) and do you require encrypted transfer with specific cipher? Options: SFTP, Secure REST API, Cloud bucket (S3/Azure/GCS), Other
    • Which reporting measures must be present in the monthly feed schema (for example claim paid amount, allowed amount, member age, diagnosis ICD-10, NDC for pharmacy)?

    Operate Care Management for High-Cost Members

    • Define the threshold for 'high-cost' member enrollment in care management (for example claims > $50,000 in 12 months or top 1% by spend). Options: Top 1% by spend, Claims > $50k/yr, Claims > $100k/yr, Custom threshold
    • How will you authorize outreach to high-cost members (for example opt-in, opt-out, implied consent via plan SPD, signed consent form)? Options: Opt-in, Opt-out, Implied consent via SPD, Signed consent required
    • What clinical artifacts must care managers access or produce (for example care plan in CCD, case notes, documented discharge summary), and in which format?
    • Identify EHR or ADT integrations required for case-finding (for example HL7 ADT feeds from partner hospitals).
    • Estimate target outcomes for high-cost care management over 12 months (for example reduce inpatient days by X, lower average claim per member by Y%).
    • Indicate whether you require direct member-facing remote monitoring (for example device-supplied BP/glucose data integrated via FHIR) as part of chronic/high-cost management. Options: Yes, device integration required, Optional/phase 2, No

    Perform Utilization Management and Prior Authorization

    • Which service categories require prior authorization at go-live (for example advanced imaging CPT codes, outpatient surgery, DME above threshold)?
    • What decision SLA do you require for standard prior authorization requests (for example 72 hours for routine, 24 hours for urgent)? Options: 24 hours urgent / 72 hours routine, 48 hours / 5 business days, Custom
    • Which clinical criteria sources should be applied for determinations (for example InterQual, MCG, or custom clinical policy), and do you require visibility to applied criteria in the authorization response? Options: InterQual/MCG, Custom clinical policy, Combination
    • How should prior authorization decisions be delivered to providers (for example portal, HL7 FHIR DocumentReference, automated fax/email)? Options: Provider portal, API/HL7, Secure email/fax, Other
    • Authorization turnaround: who will own appeals and external review workflows and what timelines do you require for appeals handling?
    • Which retrospective review windows should be enforced (for example 30/60/90 days after claim) and which services are excluded from retrospective review? Options: 30 days, 60 days, 90 days, Custom

    Coordinate Transitions of Care and Readmission Reduction

    • How should admission-discharge-transfer (ADT) data be delivered for transition-of-care workflows (for example HL7 ADT feed, daily CSV of admissions with member ID and facility)? Options: HL7 ADT feed, Daily CSV, No ADT feed available, Other
    • What is your current baseline 30-day all-cause readmission rate for the population (provide numeric rate per 1,000 or percentage)?
    • Which post-discharge interventions do you require as part of the program (for example pharmacist medication reconciliation within 48 hours, nurse follow-up call within 72 hours)? Options: 48-hour med reconciliation, 72-hour nurse call, In-home visit, Other
    • Who will provide discharge rosters or ADT exceptions when a member is admitted out of network?
    • Specify reporting needs for readmission reduction (for example weekly inpatient census, monthly readmission rate by facility) and delivery method.
    • Indicate escalation rules for high-risk discharges (for example within 24 hours escalate to clinical director if no contact).

    Run Chronic Disease Management Programs

    • For which chronic conditions do you want targeted programs at go-live (for example diabetes with HbA1c tracking, congestive heart failure with BNP monitoring, COPD)? Options: Diabetes, CHF, COPD/Asthma, Chronic Kidney Disease, Other
    • Which enrollment triggers should be used to enroll members (for example ICD-10 diagnosis in claims, medication fills, clinical lab thresholds)? Options: ICD-10 diagnosis from claims, Medication fills/patterns, Lab thresholds (HbA1c/creatinine), Provider referral
    • What clinical metrics must the program track and report (for example percent with HbA1c < 8%, blood pressure control defined as <140/90)?
    • Describe required device or remote monitoring integrations (for example Bluetooth glucometer data via FHIR, BP cuff uploads) and expected data ingestion cadence. Options: Real-time FHIR ingestion, Daily batch, Weekly summary, Not required
    • What target improvement do you expect in 12 months for each condition (for example reduce uncontrolled HbA1c by X percentage points)?
    • Identify who will own member consent and escalation to primary care for chronic program enrollment.

    Integrate Behavioral Health Services and Care Coordination

    • Which behavioral health services must be included in the integrated offering (for example outpatient therapy, intensive outpatient programs, crisis services)? Options: Outpatient therapy, Intensive outpatient, Crisis services, Inpatient behavioral health
    • Does your plan require parity reporting or specialized behavioral health utilization reports for compliance purposes (for example MHPAEA parity metrics)? Options: Yes, parity reports required, No parity reporting required
    • Which screening tools should be captured and reported for behavioral health measurement (for example PHQ-9 scores, GAD-7 scores) and how often? Options: PHQ-9, GAD-7, Other validated tools, Not required
    • How should referrals into behavioral health care coordination be triggered (for example primary care referral, ED screening, claims-based flags)? Options: PCP referral, ED screening, Claims flag, Self-referral
  4. Mutual Commitment

    Finalize pricing, trend guarantees, performance SLAs, data-sharing permissions, and contractual modules needed to move to implementation.

    Agreement Modules

    • Master Services Agreement (MSA)
    • Statement of Work (SOW) — Implementation
    • Pricing & Trend Guarantee Exhibit
    • Service Level Agreement (SLA) & Performance Remedies
    • Data Use & Security Agreement (DPA)
    • HIPAA Business Associate Addendum (BAA) — conditional
    • Stop-Loss / Reinsurance Exhibit — conditional
    • Implementation Change Order
  5. Implementation Planning

    Plan enrollment timing, claims and pharmacy data feeds, provider network activation, communications, and operational handoffs with named owners and milestones.

  6. Outcomes & Continuous Improvement

    Track success against agreed metrics (premium trend, network access incidents, ER use, readmissions, chronic care outcomes) and maintain a shared log for issues and enhancement requests.

    Success Reviews

    • Go-live Health Check (weeks 1-4)
    • First Measurement Review (weeks 4-10)
    • Acceptance Gate Review (around day 90)
    • Quarterly Outcomes Review
    • Continuous Improvement Backlog Review (monthly operational)

    Issues & Enhancements

    • Update the shared issue and enhancement log with agreed priorities, owners, and resolution dates.
    • Publish the acceptance record showing pass/fail per criterion and the captured buyer acceptance decision.
    • Create remediation tickets for conditional or failed criteria with milestones and final re-evaluation dates.
    • If applicable, produce the incumbent decommission checklist and schedule the decommission activities.
    • Quarterly trend presentation
    • Confirm whether network access incidents and 30-day readmission rate are improving or require further action.
    • Ensure the shared issue log is current with clear owners and resolution dates for all active items.
    • Agree the priority order for enhancement requests to be advanced in the next quarter.
    • Re-confirm success criteria and ownership
    • Deliver a concise quarterly outcomes report highlighting metric deltas and remediation progress.
    • Schedule any targeted detailed review sessions for persistent high-impact issues.
    • Metric delta review
    • Ensure monthly premium trend and ER utilization rate deltas are tracked and any adverse movements have assigned remediation.
    • Reduce the active improvement backlog by closing verified items and escalating blocked work.
    • Confirm short-term operational commitments and dates for the next monthly checkpoint.
    • Update and circulate the monthly metric snapshot and the updated backlog status.
    • Close verified tickets and move conditional items to re-test with clear acceptance criteria.
    • Flag any persistent or high-severity items for escalation to the quarterly Outcomes Review.
    • Deployment validation documented and distributed with a clear owner for each item.
    • Top go-live blockers identified with owners and target resolution dates.
    • Confirmation that initial data feeds are producing expected records and no critical reconciliation gaps remain.
    • Publish the deployment validation report capturing feed health, user access counts, and outstanding defects.
    • Open remediation tickets for critical blockers with target resolution dates and escalate any that threaten core operations.
    • Schedule the First Measurement Review for the first meaningful data window within weeks 4-10.
    • Present first-cycle results
    • Determine whether monthly premium trend and ER utilization rate are moving toward the targets and document any shortfalls.
    • Assign specific corrective actions with owners and dates for each material gap.
    • Confirm readiness and timeline for the Acceptance Gate meeting.
    • Deliver the detailed metric pack showing methodology, baselines, and the first measurement window data.
    • Open remediation tasks for data or operational gaps identified, with completion dates and acceptance criteria.
    • Share the timeline and evidence requirements required for the Acceptance Gate meeting.
    • Restate acceptance criteria and numeric targets
    • Formal acceptance status recorded per acceptance criterion and the buyer's acceptance decision captured.
    • Remediation plan documented with owners and firm resolution dates for any non-conformances.
    • If replacing an incumbent, confirm a single owner will complete decommissioning or archival tasks on the agreed timeline.
    • Review open issues and remediation progress
    • Backlog burn-down and ticket status
    • Present outcome data against each criterion
    • Root-cause diagnosis for variances
    • Deployment and data feed validation
    • Enhancement request prioritization
    • Document pass/fail per criterion and capture acceptance decision
    • Test and verification of fixes
    • Agree corrective actions and timelines
    • Early adoption signals and usage patterns
    • Agree immediate next actions
    • Open blockers and defect triage
    • Confirm path to Acceptance Gate
    • Operational handoffs and next steps
    • Agree remediation plan for failed or conditional items
    • Agree immediate remediation actions
    • Incumbent decommission check, if applicable
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